Last Friday, the team won the prestigious ‘Best Corporate Communications’ campaign at the 28th national Awards for Excellence in Public Relations for our Eway 2040 campaign on behalf of the Irish Car Carbon Reduction Alliance (ICCRA). The campaign was also ‘highly commended’ in the ‘Best Use of Media Relations’ category, in which a record 28 campaigns were shortlisted.
The annual awards celebrate and recognise outstanding communications campaigns that creatively inspire audiences and deliver real and measurable results that drive organisational objectives.
Our latest accolade represents our 21st win at these national PR industry awards.
The esteemed judging panel described our winning campaign as a
campaign that demonstrated how PR effectively overcame a challenge for an industry. Through PR it built an initiative from the ground up, with clear objectives to reach multiple audiences through different tactics and carved out a relevant space against the political and consumer tide to achieve impressive outcomes.
Really well done to all the team who tirelessly went beyond to deliver an outstanding client campaign and congratulations to all our fellow 2021 winners.”